Harnessing Behavioral Science, Tech and Innovation to Combat Distracted Driving
December 5, 2019 | University of Wisconsin, Madison (Madison, WI)
36,560 people died in U.S. motor vehicle crashes in 2018, including 588 in Wisconsin. On top of that, in 2017, more than 2.7 million people were injured nationally - nearly 7,500 every day. Distracted driving is one important factor contributing to roadway collisions today and it constitutes a serious and preventable health threat. Attendees joined us for this free dinner program exploring insights into human behavior, technological innovations, advances in auto safety and other developments that revealed promising approaches to combating distracted driving and saving lives.
Presented by the Travelers Institute, the Wisconsin School of Business Department of Risk and Insurance, the Independent Insurance Agents of Wisconsin, the Risk Managment and Insurance Society and the Wisconsin Insurance Alliance.
Speakers
Welcoming Remarks
Carl Barlett, Professor, Risk and Insurance Department, Wisconsin School of Business, University of Wisconsin-Madison
Joan Woodward, President, Travelers; Executive Vice President, Public Policy, Travelers
Opening Presentation
Automated Vehicles & Human Attention
Dr. John Lee, Emerson Professor of Industrial & Systems Engineering, University of Wisconsin - Madison
Telematics & Driver Behavior
Pete Gulbrandsen, Vice President, Personal Insurance Product Management & National Auto Lead, Travelers
Panel Discussion
Moderator - Jessica Kearney, Second Vice President, Travelers Institute, Travelers
Andrea Bill, Traffic Safety Research Program Manager, Traffic Operations and Safety Laboratory, University of Wisconsin - Madison
Dr. John Lee, Emerson Professor of Industrial & Systems Engineering, University of Wisconsin - Madison
Pete Gulbrandsen, Vice President, Personal Insurance Product Management & National Auto Lead, Travelers
Event Details
Thursday, December 5, 2019
5:30 p.m. Registration & Networking
6:00 p.m. - 7:30 p.m. Dinner Program
University of Wisconsin – Madison
Wisconsin School of Business
Grainger Hall
Plenary Room & East Atrium
975 University Avenue
Madison, WI 53706
Source: National Highway Traffic Safety Administration
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